Vibrant retail loyalty campaign shot on location in NYC.
DFS
format
Film
Cinematography
project background
Of New York’s five boroughs, we’d say that Brooklyn is perhaps the greatest. It’s home to our production partners North Sea Air who brought us on to this project to direct photography. The campaign was a loyalty and celebration piece for DFS, the duty free retail arm of Louis Vuitton Moet Hennessy.
production
Centred around everyone’s favourite four-legged friends and the lunar new year, we shot across Prospect Park and Williamsburg, both as doubles for Asian cities. We delivered a cute set of rushes that captured the madness and warmth of different families and their pets. Almost everything was shot on a Sony FS7 with XEEN primes plus specials on a DJI Osmo.
post-production
All post on the project was managed by North Sea Air in New York.
team
director of photography – tom duncan
1st assistant camera – ryan daglish
“We really see Northport as part of the family. They were great on this one, setting up our planned shots carefully and quickly and then handling the spontaneity of our four-legged talent too!”
Graeme, Director at North Sea Air.